Perspectives

Welcome to Perspectives, a series from BR4ND Studio focused on the topic of Marketing and Communications. Drawing on decades of experience, we share practical insights and strategies for building strong brand messaging. Our goal is to help you navigate challenges, adopt new tools, and strengthen your approach to connecting with audiences. Join us as we explore the trends and techniques shaping the future of brand communication.

All Posts

Jason Murphy

Jun 13, 20254 min read

Artificial Intelligence in the Workplace: Navigating Unpredictability and Embracing Change

The conversation around artificial intelligence has moved quickly. Not long ago, the main question was whether AI could do anything...

Jason Murphy

Jun 11, 20253 min read

Clear Voice in Chaos

Clear Messaging in Uncertain Times Periods of economic or social instability test the strength of any organization’s communication. When...

Jason Murphy

Jun 10, 20252 min read

Authenticity: The Key to Influence

The Role of Authenticity in Communications in the Influencing Era The landscape of communications has shifted. Today, influence is...

Jason Murphy

Jun 3, 20253 min read

How Marketers and Communications Specialists Can Improve Brand Identity Through Customization Features

Brand identity sits at the core of every successful business. It shapes how audiences perceive a company, influences buying decisions,...

Jason Murphy

May 30, 20252 min read

Revolutionizing Corporate Messaging: An Introduction

Corporate messaging sits at the heart of every business. It shapes how a company presents itself, how it connects with its audience, and...

Jason Murphy

May 26, 20252 min read

Perspectives

Welcome to the inaugural article of our thought-provoking series dedicated to exploring the dynamic world of Marketing and...